How We Work
At Twenty Eight, we deliver online communication intelligence and conflict resolution for founders and executives navigating high-stakes interpersonal dynamics, partnership disputes, top performer flight risks, high-complex individuals on the leadership team, structured psychological strategies and the communication patterns most leaders can't see on their own, we surface the gaps costing you and close them before they become a crisis.
Our PACE Method: Pause, Assess, Construct, Engage is a four-phase system developed across two decades of training in psychology, mediation, micro-expressions, and body language. We're certified mediators, body language experts, and bestselling authors who work on what's actually happening in the room. Most leaders sense something is off long before they can describe it. PACE gives them the language, the diagnostic, and the plan.
When unresolved patterns threaten performance, retention, or revenue, we move quickly and precisely. Three tiers of partnership, designed around how urgent your situation is and how much support you need to fix it: from a 3-week diagnostic that maps the patterns and gives you a roadmap, to a 6-month partnership where we build the communication infrastructure with you, to an intensive for active situations where waiting isn't an option.
The PACE Method
Pause
The patterns most leaders can't see are the ones costing them the most, they show up in micro-moments long before they show up in the numbers.
We slow the situation down enough to see what's actually happening: the dynamics, the unspoken assumptions, and the friction underneath the surface.
Assess
Strong teams aren't conflict-free, they read what's really being said, verbally, nonverbally, and in the spaces between.
Two decades of training in psychology, mediation, micro-expressions, and body language, applied to your specific situation, your people, your team, and your stakes.
Construct
High-stakes conversations demand precision, not improvisation, generic frameworks fall apart when the moment arrives.
We design the intervention specifically for your situation: the exact language, the right sequence, and the specific shifts that change the trajectory.
Engage
Mediation turns disagreement into mutual agreement, but only when someone in the room knows how to navigate the moment.
We coach through the real conversations as they happen, backing you up when the stakes are highest, until the new pattern is yours.
Three Partnership Options
Every partnership runs on the PACE Method. The tier you choose depends on where you are in the situation, exploring, working through, or actively managing a crisis.
The Communication Intelligence Diagnostic
Partnership Agreement: Three Weeks
You already know something is off. You just don't have the words for it yet.
A partnership losing momentum. A top performer who's gone quiet. A client whose emails have gotten shorter.
You feel the shift. You can't yet name it and you can't fix what you can't name.
The Communication Intelligence Diagnostic gives you both.
A hands-on, fully customized analysis of where communication is breaking down in your business, what it's costing you, and exactly what to do next.
Built for founders and executives who trust their instincts and are ready to act on them.
The PACE Partnership
Partnership Agreement: Three - Six Months (by inquiry)
The most expensive problems in your business aren't the ones that blow up. They're the ones that don't.
Friction that's become background noise. A team dynamic everyone's learned to work around. Client conversations that keep ending the same wrong way.
Nothing is on fire. But something is always slightly burning.
That's the zone where the most damage happens; below the threshold of urgency, above the threshold of acceptable. You're managing it instead of fixing it. And every month you manage it, it costs more than you're counting.
Over six months, we work alongside you to build the communication infrastructure that makes these patterns structurally impossible.
Monthly check-ins. Ongoing pattern tracking. A written operating system you own at close.
Not a report. Not recommendations. A permanent change in how your organization communicates.
The PACE Intensive
Partnership Agreement: Three - Six Months (by inquiry)
Some situations don't have the luxury of a process. They need resolution now.
A co-founder relationship fracturing in real time. A single person destabilizing everything around them. A partnership failure with the business hanging in the balance.
You're not here because something might go wrong. You're here because it already has.
This is the engagement for founders and executives who need to move fast, go deep, and not do it alone.
Direct access when urgency strikes. Monthly deep-dives with both Jan and Jillian. A custom operating system built specifically for your organization; not adapted, not templated. Built.
Because at this level, generic doesn't cut it. And waiting never helped anyone who was already running out of time.
Where We Apply Our Work
Leadership Team Dynamics
Most executive team conflict gets called strategic, but it's not. We work with groups of three to fifteen individuals to surface what the room can't say out loud, then build the relational agreements that let the work move forward in a collaborative manner.
Founder and Executive 1:1
Some situations don't fit a team format. A high-conflict direct report. A relationship that's quietly breaking. A decision you're carrying alone. We give you the language, the strategy, and someone in your corner for the conversations that
matter most.
Active Conflict Mediation
When a founding partnership or key relationship fractures, the cost of waiting is almost always higher than the cost of intervening. We de-escalate, surface what's actually driving the conflict, and build agreements that hold without disrupting operations.